The Designers

HEBANON STUDIO
is the Product Design studio behind the Hebanon Fratelli Basile – 1830 project, whose creators are Giovanna, Maria and Nicola Basile.

Manifesto:
Our creations are born from the observation of People. We try to interpret their desires and emotions, evolution and dynamism. In a society with more and more uncertainties and fewer values, Hebanon Studio creates comfortable objects whose graphic sign intends to describe the poetry of the small daily gestures, as an antidote to massification, giving value to the individual.
Ours is a work on the reacquisition of identity.
In a society that is increasingly liquid, interconnected, frenetic, global, with omnivorous cultural consumption, it is easy to get lost.That is why we Hebanon designers describe through our graphic sign, culture, history, personal and people’s roots, up to the observation and extrapolation of the universal value that unites all men without distinction of gender, race or religion.
Our vocation is to give people a small moment of wonder. Because moments that amaze us make our days interesting and bring us back to a state of serenity.
We want to create not just furniture but anchors, works with which to immerse and identify oneself, to cling and shelter oneself, to wonder and fall in love, a place in which to say this is my home.

The language:
Our language depends on our origins and our cultural heritage from the Kingdom of the Two Sicilies and cabinetmaking, whose discipline, technique and vision we have internalised. Our work aims to simplify a complex universe such as the human soul, through the sign to give and share “wow” moments:
– The carvings
become elements that sculpt the air and dictate the rhythm of space.
A game of seduction between opposites: hot and cold, masculine and feminine, balance games between stability and instability, though apparent), natural and precious materials, pure and primary forms alternating with organic forms of nature.
The carvings become elements that sculpt the air and dictate the rhythm of space.
A game of seduction between opposites: hot and cold, masculine and feminine.
stability and instability), natural and precious materials, pure and primary forms alternating with organic forms of nature. organic forms of nature.

– The inlays
lose their decorative value, acquiring in themselves the narrative value of the object;
perspectives, optical illusions, sometimes provocative, sometimes sensual, sometimes ethereal and elusive,
natural materials and textures that anthropomorphise nature. Through the use of patterns we want to
reconstitute (or reconstruct) the everyday by collecting and reshaping it into something simple to understand, intuitive, primordial and refined.
We want people to recognise Hebanon for this and intuitively feel a small ‘wow’ moment.
After all, what could be more sensual than simplicity?

THE OTHER HEBANON DESIGNERS:
STUDIO MAMO,
GUM DESIGN
ARCH. STEFANO TRAPANI,
NABI
ARCH. ROBERTO CAPPELLI
BRIGITTE LEGEANDRE

EMERGING DESIGNERS SELECTED BY YFD:
We believe so much in young people that we have dedicated a section of our collections to products developed with emerging Italian and international designers, selected also thanks to THE YOUNG FACTORY CONTEST, who, with our training and help, have been able to interpret our design and production know-how:
Roberto Rago, Noemi Verdoliva and Ethnos.